Marketing managers score 32%, about half the figure for the specialists who report to them. AI is busy with the copy, the research and the reporting; choosing the strategy and defending the budget remain the manager’s job. Postings in Indeed’s marketing category are down 4% on a year ago. Smaller teams producing more is the likely shape of the next few years.
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How to read this: AI task coverage comes from the Anthropic Economic Index, which measures how people use Claude, not the whole labour market. Job postings data comes from Indeed Hiring Lab and reflects the wording of job ads, not actual AI use at work. Employment and pay are US figures unless stated. AI use is not the same as job loss; our verdict explains what we think it means.